Appalachian Theatre opens its doors in downtown Boone, NC!

I’ve got a few blogging goals. Okay, I’ll be honest, I’ve got a lot of blogging goals. What I’m most excited about right now though, is making time each month to share some info about different small businesses in our community. This week marks the first ever small business spotlight, and I’m excited to feature […]
Boutique Hotels in North Carolina

The word “boutique” is thrown around a lot these days, especially in the world of hospitality. However, most experts can agree on several key factors that set boutique hotels apart from other lodging options. We are excited to share what makes a boutique hotel “boutique” so that you can better understand what we have to […]
A quick guide to hitting the slopes in the High Country

It definitely feels a lot like winter! Or should we say looks a lot like winter? Over the weekend winter storm Diego dropped nearly two feet of snow on the high country in less than 24 hours. I think we actually managed to break a few winter weather records. Jim Cantore, from the Weather Channel, […]
Boone NC’s first boutique hotel welcomes new Director

On a sunny and abnormally warm fall afternoon, I pull our new Director of Hotel Operations, Andrea Morton, out of the office and onto a bench outside of our building. The summer flew by, and as we move into fall it seems like there’s a critical decision that has to be made everyday in order […]
The History of the Horton Hotel: a story of pioneers who followed their entrepreneurial spirit

The Horton Hotel is located in a historic building in downtown Boone, North Carolina. The building was constructed in the 1920s by Henry Walter Horton, and in earlier days the building notably served as both a Studebaker dealership and a Spainhours Department Store. We aim to honor the Horton legacy through the creation of a […]
Grandfather Mountain: all our insider’s tips to elevate your visit

Are you planning a trip to Grandfather Mountain? We’ve listed everything you need to know to make the best of your visit: hikes near Grandfather Mountain, the best BBQ place on the way, and more. So when you’re there, you can simply focus on making everlasting memories. Staying near Grandfather Mountain is special Grandfather Mountain […]